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A hashtag is a word or phrase that begins with the hash sign (#). It’s used within a social media post to help people who might be interested in your subject find it when they search for a keyword or hashtag. It promotes engagement and draws attention to your postings. Hashtags are keywords that begin with a pound symbol. Users can search websites for content or subjects that interest them by tagging posts in this manner. Using the appropriate hashtags might also help your posts reach a wider audience.
Hashtags are an excellent technique to reach out to new people and obtain new followers for your social media account. They can be a very efficient means of raising your social media visibility when properly researched and applied. Any social media marketing strategy should include hashtags. They serve as a means of labelling your material and assisting in its discovery by users. While hashtags are most commonly associated with social media, they can also have a positive indirect impact on SEO and website traffic.